One thing you will quickly learn when working with IdealSeat is that we are extremely passionate about what we’re doing.
Headquartered in Seattle, WA, our team spans across the United States, with a physical presence in additional key cities, including New York, San Francisco, Los Angeles, and Denver.
Our team represents over 50 years of experience in the sports and live entertainment industry.
Combined Industry Experience (Years)
Increase in Sales Conversions Using IdealSeat Data (Percentage)
Fan Experience Data Covering over 130 Venues, including all 4 major leagues
Under the leadership of our co-founders, IdealSeat has experienced an unprecedented amount of press for its innovative approach to using data to improve decision-making.
We have been featured in almost 40 different publications in our short history, including major outlets like Forbes, FOX, Yahoo!, USA Today, the New York Times, ESPN, Sports Illustrated, The New Yorker, and ESPN’s acclaimed property, SportsCenter. Visit our Press Page for direct links.
Craig was born and raised in and around sports business. He saw first-hand how professional teams work behind the scenes as the son of a Bay Area sports executive involved with the San Francisco 49ers, San Francisco Giants, Golden State Warriors, and Oakland Raiders over three decades.
He then joined the San Francisco 49ers in 2015 as an Account Executive and found great success, rising to the 49ers number one sales executive, until joining IdealSeat in 2017.
Growing up within the San Francisco Giants organization, Sean held various positions within the Baseball Operations department, focused around the annual MLB Amateur Draft. He was most notably the video coordinating assistant and BATS software systems manager for the 2010 World Series Championship team.
By combining his knowledge of on-field analytics, film and TV creative marketing, and social media fan engagement, Sean has become a valuable asset to the Sales and Business Development team. He is a firm believer that implementing data and intelligence into the ticketing space can immensely improve the overall fan experience.
DJ has extensive knowledge of how a professional sports franchise operates; both from his upbringing and from experience in the sports industry. Starting young as a batboy for the Los Angeles Dodgers, to breaking down game film with his mom (Ann Meyers-Drysdale) during her tenure as General Manager for the Phoenix Mercury, he has formed a strong network of relationships within the sports world.
In his role at IdealSeat, DJ combines his experience as a SportVU camera operator collecting data for the Phoenix Suns, with selling group tickets as an Account Executive for the Arizona Diamondbacks. He enjoys working with organizations to inform them on the importance of collecting data to improve the fan experience.
An accomplished, goal-driven sales and operations management executive, Lisa has demonstrated success in developing innovative sales programs, driving digital sales technologies, negotiating large-value transactions, and creating strategic partnerships to grow business opportunities and generate revenue in diverse industries including professional sports, entertainment, and technology/software development.
Lisa drove $300MM in revenue by delivering consistent profit growth per annum for the Anaheim Ducks Hockey Club.
IdealSeat is critical to our success as a ticket marketplace. The team is incredibly responsive and dialed into fan experience. Their approach to engagement and design is 100% data-driven.
"IdealSeat collects location data from foul balls and crunching all that information into a stadium heat map. The end result is a souped-up seating chart that shows fans the best place to bring home a nice souvenir."
[IdealSeat] puts the odds [of catching a foul ball or home run] in your favor by collecting location data from foul balls and displaying it all on a stadium heat map that indicates where’s the best place to stand.
While the “Moneyball” spirit has taken over baseball, making every inch and move on the diamond now subject to measurement, how can those in the stands take advantage of Big Data? That’s where IdealSeat…has stepped in…